Publicis Groupe Streamlines Operations and Boosts Collaboration Across 120+ Brands with Skills Workflow

Company Overview

Publicis Groupe is a global leader in marketing, communication, and digital transformation services, operating across multiple continents including APAC, EMEA, LATAM, and the USA. They manage numerous agencies, each with unique operational methods and requirements.

Challenge

Publicis faced challenges with fragmented systems that impeded collaboration, efficiency, and transparency across their global agencies. The complexity of managing multiple disconnected tools led to inefficiencies in project execution, budget estimation, client communication, and resource management.

Solution

Publicis implemented Skills Workflow, a comprehensive, all-in-one agency management solution integrated with their existing SSO, HR system (ADP), and ERP. Skills Workflow streamlined their project management, resource planning, financial management, and client collaboration processes into a unified platform.

Implementation Details

Skills Workflow provided an integrated suite that included:

• Project and process management
• Revenue forecasting and budget estimation
• Expense tracking and approvals
• Resource management
• Timesheet and vacation planning
• Customized multi-company dashboards and reports for real-time insights

Impact

The implementation resulted in significant operational improvements including:

• Reduced re-work and enhanced accuracy of contracted hours
• Increased transparency and easier client collaboration and approvals
• Enhanced control over financial estimations and budget management
• Effective resource utilization across multiple agencies globally

Customer Testimonial

"We implemented other systems before, but none had the package of a good product with a very good team behind it. The attention they showed us, the flexibility—it felt like we had been working together for much longer. Thank you." — Publicis Worldwide

Call to Action

Discover how Skills Workflow can enhance operational efficiency and collaboration for your agency. Request a demo today.